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Pregnancy Bras
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As your body grows from the first trimester, look to these soft, wirefree styles that will comfortably adapt to your shape.
Pregnancy does not mean you need to start buying feeding bras immediately! Instead, aim for comfort with our range of soft wirefree bras that will stretch & grow with your ever changing body. In the first trimester, you can also adapt your current bras by adding a bra extender.
THE PERFECT FIT
We believe that every woman deserves to have a perfectly fitting bra. No digging in. No slipping straps. No leaving marks. Just pure comfort. Try our Bra Size Calculator to find your perfect fit, or use our online fitting guide for expert size & style advice.
From bra extenders, to soft and stretchy ZERO Feel bra tops, shop our range of adaptable pregnancy products. Pregnancy bras will provide comfort as your body grows and changes throughout each trimester. Ease into your pregnancy wardrobe with these transitional bras which will support and provide wirefree comfort. Try the sloggi ZERO Feel Bra Top for weekends at home or support during the night (it is the perfect sleep bra). Feel good and look great in our lacy Fit Smart Wirefree Bra which warms and adapts to your shape. By your third trimester, prepare for baby with our specialised maternity nursing bras.
$10 OFF
YOUR FIRST ORDER
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Please use the code HELLOSUPPORT at the checkout to receive $10 off* your first order.
*Minimum spend of $85 required. T&C's apply.
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